Built for modern startups
Put insights into everyone’s hands and build a data-centric startup without distracting your engineering team and with no grunt work.
With our out-of-the-box automation, you can go from siloed, manually stitched-together spreadsheets to an automated, single source of truth in minutes.

"Truealpha makes me look in control of my business. It simplifies my work as a CEO and makes it so much easier to show my potential investors and current advisors the way my company is growing."
ALICIA VIVANCO, CEO & FOUNDER
FITNESS PASS
Level up your team
Incorrect and unreliable metrics lead to false signals, poor decisions and increased risks.
Skip the trial and error with our best practice calculations, focus on the insights and reap the results.
Startup KPIs | Startup metrics | KPIs and metrics | Investor communications | Startup founders |


Top 5 SaaS KPIs investors care about
Get our ultimate guide to top 5 SaaS KPIs to learn:
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Top 5 KPIs for B2B SaaS that investors care about
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What do they tell you about your business
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How to calculate them
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Typical pitfalls to watch out for when using these KPIs
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Industry benchmarks to baseline your company’s performance on these KPIs